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In the competitive world of interior design it's hard to create a truly unique product, and even harder to get your voice heard when you do. That's why Affina came to Marriott Design - for our ability to understand a product and place it at the forefront of any marketplace.
Affina have positioned themselves at the cutting edge of bespoke furniture design by utilising the latest carbon fibre technology. The flexibility of carbon fibre allows even the most complex of designs to be realised, and their innovative furniture is not only lightweight but durable and incredibly strong.
Affina tasked Marriott Design to create a brand presence as unique and stylish as their furniture, and the first step was the creation of a new logo - modern, crisp, clean and sculptural - a true reflection of the company and its product.
Marriott Design then storyboarded, developed and built a DVD which provides a more dynamic medium to present their range. The furniture was skilfully 3D-rendered and animated in detail from Affina's working drawings, and showcased the distinctive surface qualities of carbon fibre.
The DVD itself was surface printed with the new Affina branding and wrapped in a stylish mini-brochure and belly band which expanded the innovative and contemporary design themes explored in the multimedia presentation.
The final stage in the process was the creation of their website affina.co.uk, a stylish site which allows for expansion of the furniture range and the addition of other market areas that Affina and carbon fibre technology can bring their style and expertise to, taking their business, and their creativity, to even greater levels.