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Marriott Design have a long and successful working history with United Kingdom Sailing Academy, and were proud to be commissioned to design their comprehensive new range of online and offline marketing material.
Having created UKSA's previous highly successful range of marketing materials, Marriott Design were once more invited to provide consistency of brand across eight brochures, a presentation folder and website.
The new suite of eight brochures is a comprehensive source of information for those wishing to be involved in yachting or watersports, whether in a career or leisure capacity. It is a vital source of reference for prospective students and groups, career change individuals, schools and the corporate sector.
Chosen to lead this daunting project was senior designer Aaron Rudd. "I was involved in client briefings right from the start and was given free reign to express my creative vision," says Aaron. "Changing graphic styling to reflect different market sectors, whilst maintaining a consistent brand image throughout the range, was creatively demanding, but the results were very satisfying." Information is presented in a clear and informative way, in a vibrant and exciting style which reflects the lives of those studying at the prestigious sailing organisation. www.uksa.org required ease of navigation and a logical structure, whilst expressing a stylish and confident brand consistency.
"We established a great working relationship with the UKSA I.T. team," said Aaron. "Through this close co-operation the site was well-received at its launch at the 2007 London Boat Show."
The brochures and website are vital to UKSA's marketing strategy, and UKSA know only too well the major role played by design in converting worldwide enquiries into bookings.
Sample: Brochure
[PDF 2.7MB]